what the press wants
MEDIA TRAINING FROM REAL JOURNALISTS
Do you ever get frustrated that your pitch to a journalist gets knocked back or simply ignored? FIND OUT HOW MEDIA TRAINING FROM A PROFESSIONAL JOURNALIST CAN HELP.
If you’d like the chance to ask highly experienced journalists WHAT THE PRESS WANTS from you and how to take advantage of it, call us. We include in our experience BAFTA judging and consultancy, assistant editorship of the Sunday Mirror and launch editing of magazines including Take A Break - see the about us page for details.
At What The Press Wants (WPW) we run tailor-made media training courses for public relations executives in which we’ll teach you:
* How to cut through the layers of marketing and corporate jargon that drive journalists mad
* How to deliver your message straight to the pages or online sites where it will have maximum impact
We don’t outsource - the trainers own What the Press Wants Ltd, it’s literally our business to improve yours.
We won’t sweeten the pill with well-intentioned but vague tips - every minute of our full or half-day media training course is packed with practical exercises, invaluable advice and brutal truths about the demands of news and features departments that you won’t hear anywhere else.
We’re serious about what we do but, like most nationals journalists, we have fun while we’re doing it - and we think you will too.
WPW offers PR training that can be tailored to your company needs, in-house or externally, both at junior level or for more senior professionals who want to brush up on individual skills.
It’s especially valuable for inexperienced PR execs who need practice in pitching to journalists (who won’t slam down the phone!)
Thanks for looking in, we’ll look forward to welcoming you to our courses.
Sally Morris
Lori Miles
Guy Clapperton
What the Press Wants Ltd: Reg. Address Hyde House, The Hyde, Edgware Road, London NW9 6LH